Archive - The Menu

AI, but make it good

What I wish more brands understood about AI adoption

Jun 10 •

Amanda Natividad

7 Marketing Lessons Hiding in News & Pop Culture Headlines

Why great marketing feels obvious in hindsight — and how to spot it in the wild.

Jun 1 •

Amanda Natividad

May 2025

How to Build an Ongoing Marketing Experiment Habit

Lesson 5: Stay scrappy (even when things are good)

May 20 •

Amanda Natividad

How to Scale a Small Win Into a Big Bet

Lesson 4: Turning a test win into real growth

May 12 •

Amanda Natividad

Data or Delusion? Measure What Matters

Lesson 3: Measure your experiment without spiraling into metrics hell.

May 4 •

Amanda Natividad

Marketing Lessons from Slate’s Truck Launch — And Why We Started a Podcast

A case study in positioning, clarity, and what happens when you skip the hype and build something people actually want.

May 1 •

Amanda Natividad

April 2025

March 2025

You're nuts if you don't use AI...

But you're definitely ngmi if you get caught.

Mar 18

November 2024

How to procrastiwork right now

Because we have to put this anxious energy somewhere.

Nov 5, 2024 •

Amanda Natividad

June 2024

Live Workshop: Looking for Work with Amanda & Friends

Lately, several friends have reached out to me for job seeking help.

Jun 14, 2024 •

Amanda Natividad

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