Join the 10,000+ readers of the Menu

The Menu is Amanda Natividad’s newsletter of marketing and creativity-related insights — all bundled into a list to give you some food for thought. It was recently named in Forbes as one of the “Top Marketing Newsletters You Need To Subscribe To.”

Here’s what you can expect 2-3 times monthly:

  • 1 short essay on marketing or creating.

  • 4 valuable or funny links.

  • 1 recipe or kitchen tip.

About Amanda

Amanda Natividad is VP of Marketing for audience research startup, SparkToro. She’s also a contributor for Adweek, a Le Cordon Bleu-trained chef, and a former journalist. Amanda previously led marketing for Growth Machine, led marketing for Liftopia, built Fitbit’s B2B content program, and led content and communications for NatureBox.

Her personal website is at and you can follow her on Twitter @amandanat.

Subscribe to The Menu

Marketing-adjacent thoughts from Amanda Natividad. One short essay, four carefully curated links, and one recipe without backstory. Sent as sporadically as I feel like it. Monthly, maybe.


Tweets on marketing & creating. VP Marketing @sparktoro. Contributor @adweek. Prev. @growthmachine__ and @fitbit. Former test kitchen cook @latimesfood.